Avon True Color Wide Awake Mascara with Lift & Lock Technology instantly lifts lashes for an eye-opening wide awake look. The hourglass brush creates a gentle curve in the center of the eye and lifts at the corners to make eyes look bigger and more open. Suitable for sensitive eyes and contact lens wearers the lightweight fiber elastic formula won’t clump, flake, smudge or weigh down lashes.
Avon Wide Awake Mascara is designed to lift & curl your lashes!
If you’re looking for a mascara that will lift & curl, then this mascara may be what you’re looking for. But if you also want to add volume to your lashes this mascara does very little in that department, so I suggest using this mascara for your first coat to lift & curl and then use one of Avon’s volumizing mascaras for the second coat. I mix my mascaras all the time, so I can get the best results from all mascaras!
Avon has a handful of mascaras with different formulas designed to address different lash types. So whether you need length, volume, or length & volume, Avon more than likely has a mascara for you!
So you be the judge! Do you love Avon Wide Awake Mascara, or will you leave it? I’d love to have your honest review so please leave your comment below and place your vote by clicking the stars below where it say “User Rating“
Avon True Color Wide Awake Masara Review
I personally lean toward mascaras that add extra volume but this mascara is great for a more natural look, it's grown on me and it's become my go to mascara when I just need a little a colorand I don't want to put on a full face of makeup. I just curl my lashes, apply two coats of mascara, add some lip gloss and it brightens me up just enough to feel like I didn't just roll out of bed.
At first, I wasn't sure how I felt about mascara, I wasn't loving it as much as I have with other Avon mascaras, but that doesn't mean you won't like it. Depending on what type of lash look you're striving for, this may work for you. If you have short lashes and looking for uplifting length then this could work for you. As mentioned, I prefer lengthening and volumizing mascaras. Though Avon Wide Awake Mascara formula does have little volumizing benefits this mascara is best used for lifting and separating lashes.
Here's What Avon Has To Say About Wide Awake Mascara:
Taken From the Avon Product Page Description:
Introducing Wide Awake Mascara! Instant Eye-Opening Mascara that instantly lifts lashes for an eye-opening, wide-awake look and locks in curl for hours. Get a wide-eyed look in seconds!
The BRUSH: Exclusive hourglass wire-tapered brush lifts and curls lashes, no lash curler needed!
The FORMULA: Lift & lock technology instantly lifts lashes for an eye-opening, wide-awake look and locks in curls for hours!
• Makes eye look bigger
• Comfortable and lightweight
• Doesn't weigh lashes down
• Flake, clump, and smudge proof
• Exclusive hour-glass wire-tapered brush
• Detangles, separates and provides volume
• Designed with Smart Slip Technology, our mascara sticks to lashes, not to itself
• Available in black, black brown, and brown
• Ophthalmologist tested
• Sweep on from root to tip to lift and curl lashes